Google has no single authority metric but rather uses a bucket of signals to determine authority on a page-by-page basis. Google’s fight against problematic content has drawn renewed attention to a common question: how does Google know what’s authoritative? The simple answer is that it has no single “authority” metric. Rather, Google looks at a [...]
Writing a blog post, like all other writing, is a skill. To keep your reader interested, you should think about the structure of your copy and write appealing texts. You can help your readers to grasp the main idea of your post by providing headings, subheadings, and clear paragraphs. If people understand and like your [...]
A phrase I’m sure that many website developers heard at one point or another was “I want you to get me to the first page on Google”. Unfortunately, SEO is A LOT more complicated than just using the right keywords. Google’s ranking algorithm is ever changing and adapting to more and more and more [...]
